|
CDC IXIS Asset Management Advisors Group Web Sites Recognized by Two Leading Industry Groups
BOSTON (October 10, 2002) -- CDC IXIS Asset Management Advisors Group announced today that two of its web sites, accessible through www.cdcnvestfunds.com, have been recognized by leading industry groups. The group's site for financial advisors was named by kasina as one of the Top Five Small-Mid Size Company Intermediary Web Sites of 2002 and its public site received the Standard of Excellence WebAward in the 2002 WebAward competition, sponsored annually by the Web Marketing Association.
"The Internet has become an integral part of our relationship with investors and financial professionals," said John T. Hailer, President of CDC IXIS Asset Management Advisors Group. "As technology evolves, we continue to add enhanced capabilities to our web sites and strive to provide a comprehensive resource of information online to help financial advisors and their clients with investment decisions. We are honored to be recognized by kasina and the Web Marketing Association and remain committed to expanding our Internet strategy moving forward."
The kasina ranking was published in kasina's latest white paper on intermediary website trends and best practices. More than 100 financial intermediary web sites were evaluated based on nearly 200 criteria in five categories, including branding, content, on-line services, usability and web technology. The evaluation also included interviews with a large cross-section of financial intermediaries and e-business managers from the top sites in the industry. Specifically, the kasina study recognizes www.cdcnvestfunds.com for its ease of navigation, attractive design and consistency in addressing financial professionals with content designed to meet their needs.
"The CDC IXIS Asset Management Advisors site is an impressive offering for financial professionals," says Steven Miyao, CEO of kasina. "Implemented by a dedicated and knowledgeable team, the site is easy to navigate and contains an abundance of content and tools that are designed to help financial professionals enhance their business." kasina is a global management consulting firm specializing in e-business strategy. kasina focuses on the financial services sector, helping asset management companies to identify trends, benchmark against their competition, and prioritize initiatives relating to technology.
The CDC Nvest Funds public site also received its fourth Standard of Excellence WebAward, which recognizes the standard of excellence for which all corporate Web sites should strive. Sites are judged based on design, innovation, content, technology, interactivity, navigation and ease of use. The WebAward judges are distinguished experts in their fields and include members of the media, advertising executives, site designers, content providers and webmasters. The Web Marketing Association was founded in 1997 to help set a high standard for Internet marketing and corporate web development.
CDC IXIS Asset Management Advisors Group is part of CDC IXIS Asset Management, a $310 billion global asset manager (as of June 30, 2002), with a 186-year heritage. Based in Boston, CDC IXIS Asset Management Advisors Group offers access to the investment expertise of its affiliated money managers and its business partners through a diverse line-up of investment products and services, including separate accounts, sub advisory services, mutual funds, including CDC Nvest Funds, and tax-qualified plans.
Affiliated investment management firms include: AEW Capital Management; Capital Growth Management; Caspian Capital Management; Delafield Asset Management (a division of Reich & Tang Asset Management); Harris Associates; Jurika & Voyles; Loomis, Sayles & Company; Reich & Tang Capital Management; Reich & Tang Funds; Snyder Capital Management; Vaughan, Nelson, Scarborough & McCullough; and Westpeak Global Advisors. Business partners include Hansberger Global Investors, Inc.
|
